ASUS Product Launch & Dealer Awards Night @ JW Marriott KL

The ASUS Product Launch & Dealer Awards Night @ JW Marriott KL was a premium corporate event designed to combine new product discovery, partner appreciation, and immersive brand experience in one complete showcase. Under the theme “Transcend Beyond”, the event featured a grand stage setup with dramatic lighting, LED visuals, product presentation sessions, and dedicated experience zones for guests to explore the latest ASUS, ROG, TUF Gaming, Vivobook, and Zenbook series. From the registration area and product showcase booths to the main launch stage and dealer recognition moments, our team handled the event planning, design direction, structural setup, product display arrangement, branding execution, crew coordination, and overall event flow, ensuring every area delivered a polished and impactful brand experience.

Event Highlights:

• Product Launch Showcase: Featured ASUS’s latest lineup including Zenbook Duo, Vivobook 16, ROG, and TUF Gaming through dedicated hands-on experience zones.
• Immersive Experience Area: Created lifestyle-inspired product setups such as workstation, gaming room, and product display environments to help guests experience each product in a realistic setting.
• Premium Stage Setup: Designed with large-format LED visuals, lighting effects, truss system, and a bold black stage concept to support the “Transcend Beyond” launch theme.
• Dealer Awards Night: Recognized ASUS’s outstanding dealers and partners, celebrating their contribution and business achievements.
• Guest Journey & Branding: Included a professional registration backdrop, digital signage, welcome gifts, product demo areas, and guided event flow for a seamless guest experience.
• Our Scope: Our team managed the concept planning, design, fabrication, setup, crew arrangement, product display coordination, QC, and event execution from start to finish.

Looking to create a premium product launch, dealer event, or corporate awards night? Contact our team to plan a complete event experience from concept to execution.